Betway Signs Multi-year Partnership with Playtech

The global leader in online betting and gaming Betway has partnered with Playtech a leading provider of gaming software, for an extended period of time.

Playtech’s award-winning Live Entertainment products have already been launched in the UK, Mexico, and.com markets by Betway as part of the strategic partnership, and the casino games will follow soon.

Playtech’s core strategy is to provide operators with long-term sustainability and innovation while also providing a safe and enjoyable environment for players, with a focus on safer gambling. This agreement exemplifies Playtech’s commitment to its partners in both new and established markets.

“We’re proud to be growing our partnership with Playtech, whose Live Entertainment products across a number of markets have already been a hit with our customers. The new games in our agreement will expand upon our existing suite of games to provide new, exciting, and engaging gaming experiences within a safe and secure environment,” Anthony Werkman, CEO of Betway, said.

“Betway’s commitment to the Live Casino vertical demonstrates just how important an entertainment-led experience is becoming for the modern player. Our partnership comes at a time when we are launching more new games with exciting new variants than ever before. We’re delighted to be working with a global brand in online betting and gaming like Betway to deliver an exciting and innovative Live offering for their players,” Said Edo Haitin, CEO of Live Casino at Playtech, said.

“Betway is a key strategic partner for Playtech and a company renowned for delivering an excellent player experience internationally. We are confident that Playtech’s innovative products and services can enhance that experience even further and we look forward to a long and fruitful partnership,” Shimon Akad, Chief Operating Officer at Playtech, said.

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